~ Sexy? ~

So, today marks the 8 month point of the campaign.  That's around 720 emails so far!  I was recently asked to give a three/four sentence nutshell of how the campaign works.  I had a go but struggled to make it succinct...or sexy.  I was thinking along the lines of what those networky people do when they sell their business in 30 seconds or whatever.

I came up with the following:


Nick is going to be in Corrie by sending 1095 emails over the course of a year to industry pros.  He contacts 3 totally different CDs or directors every single day but never Corrie's casting dept.  (The email doesn't directly mention the campaign, nor its details, nor mechanics.  He has a private spreadsheet with responses and a ridiculous blog to chart progress.)  

Sarah Ford (actor and director extraordinaire) came up with:

Nick Dutton is going to be in Corrie by July 2013 by sending 3 emails a day for a year to industry pros, but without once contacting Corrie's casting department.  By July he will have written 1095 mails.  His emails never directly mention his campaign but if you follow the link at the bottom of them you follow his progress with his ridiculous blog.

Can you do any better (with a third of the campaign remaining)?  Think sexy!  There's a special mystery prize too.  You can contact me directly if you want to go under the radar...or simply post below.


This is a pic of Phyllis from Corrie - not Sarah "Sassy" Ford!














12 February 2013

1 comment:

  1. By summer 2013 Nick Dutton will be Corrie’s latest cast member. Nick’s route onto the cobblestones was via the hundreds of emails he sent to (non-Corrie) casting directors as part of his unique Corrie Campaign.

    (VW)

    ReplyDelete

Thanks for your comments. I'll be on touch soon.